Chrysler Scores Big With Social Media
Clint Eastwood and the "Halftime in America" ad have proven a "viral" hit as part of Chrysler's social media strategy. The maker is scoring big online, winning awards -- and Facebook friends -- while...
View ArticleFirst Look: 2013 SRT Viper
By the numbers, it has 8.4 liters, 10 cylinders, 640 hp and 600 lb-ft., but the numbers tell only part of the story about the reborn Dodge Viper. From the NY Auto Show, TheDetroitBureau.com has the...
View ArticleOnly Select Dealers to Get New SRT Viper
If you’ve been saving your pennies for the return of Chrysler’s supercar, the all-new SRT Viper you now may be in for a search to find a dealer. The maker has decided to let no more than 150 of its...
View ArticleSnake Bit: Driving the 2013 SRT Viper
True, it's not quite the raw bare-bones sports car of the original, but even with -- and perhaps because of -- its new features and refinement, the 2013 SRT Viper is a stunning new sports car that...
View ArticleSRT Viper TA Set to Attack the Big Apple
For those who didn’t think the reborn SRT Viper was quite up to snuff, especially for those weekend track days, there’s no reason to worry. Chrysler’s performance division has a special edition just...
View ArticleDespite Slow Start, Chrysler Insists Viper Building Momentum
Launched with plenty of ballyhoo last year, Chrysler Group’s reborn Viper has generated more buzz than business. But the head of the fledgling SRT brand insists the Detroit supercar continues to build...
View ArticleSRT’s Track-Ready Viper Ready to Rock
Chrysler has launched production of a track-ready version of the new Viper in a bid to put sales of the domestic supercar into high gear. TheDetroitBureau.com has more on the new SRT Viper TA.
View ArticleReturn of the Tomahawk?
Fiat Chrysler is offering up another, more detailed tease of its SRT Tomahawk Vision Grand Turismo, with plans to fully unveil the radical sports car next week.But unless you have a Sony Playstation,...
View Article
